Fine Ass Marketing Press Release: SKWEEZ MEDIA Now Accepting Bitcoin
January 28, 2014 — Santa Monica, CA — SKWEEZ MEDIA announces it has started accepting the digital currency, Bitcoin, in addition to traditional credit card payments. Dubbed “the iTunes of porn” by CNBC.com, the service provides Netflix- and Hulu-like capabilities, while offering a new approach to the online video service platform for adult entertainment.
Bitcoin is the first peer-to-peer payment system introduced as an “open source” payment option, attractive for many who prefer anonymity when conducting adult transactions. Bitcoin, often referred to as “crypto-currency” since it relies on cryptography to control the creation and transfer of money, come with much lower transaction fees compared to those of credit card processors.
“Bitcoin is a perfect payment option for our customers,” says SKWEEZ MEDIA Executive Vice President of Content and Marketing Mike Kulich. “Our site does not rely on recurring billing, which seems to be an issue for most paysites. SKWEEZ MEDIA relies specifically on per-day purchases of streaming access, so any fluctuations that may occur with Bitcoin valuations are also a non-issue.”
Though Bitcoin has come under scrutiny due to its lack of consumer protections, a recent US Senate meeting found it to be a legitimate monetary instrument. The decision resulted in over 1,000 brick and mortar businesses and over 35,000 merchants online, including Overstock.com, Zynga, and Virgin accepting bitcoins as payment.
“Anonymity is a great aspect of Bitcoin,” adds SKWEEZ MEDIA President Jamey Kirby. “Credit card payment processing has always been a sticky subject for many adult consumers. Removing adult purchases from credit card statements, as well as mitigating charge disputes, makes paying with bitcoin the perfect currency for the adult entertainment market, both for consumers as well as producers.”
SKWEEZ MEDIA wrapped up a successful unveiling of its revolutionary internet television network during the 2014 Adult Entertainment Expo (AEE), with mainstream media outlets CNBC, Yahoo Finance, and Huffington Post all touting the company’s revolutionary platform as a possible solution for a lagging adult industry economy, plagued by piracy and the bottoming-out of physical DVD sales. SKWEEZ MEDIA’s approach to content licensing, content delivery, and anti-piracy, along with the platform’s unique, non-subscription-based monetization model were all heralded as innovative methods of content delivery for the adult industry.
SKWEEZ MEDIA presents licensed titles by content owners in an unlimited-streaming-per-day format, on multiple platforms, at a price point more comparable to current mainstream viewing habits. SKWEEZ MEDIA offers full-length titles and shows, similar to the mainstream online video platforms, but at a fraction of the cost of purchasing physical DVDs.
The unlimited streaming offered for one low price per day on SKWEEZ MEDIA appeals to consumers who have moved away from monthly recurrent paysite billing and per-minute tube site billing for adult entertainment. For content owners and studios, the licensed titles are monetized with payment for every licensed product viewed using a proprietary revshare model.